Augmented reality

For her 38th birthday, Chela Robles and her family made a trek to One House, her favorite bakery in Benicia, California, for a brisket sandwich and brownies. On the car ride home, she tapped a small touchscreen on her temple and asked…

Ryuichi Sakamoto is hunched over a grand piano, wearing a black suit and his customary tortoiseshell eyeglasses. The room around him is drenched in darkness, with no other textures visible but the freckles on his face and the glossy…

The confusion and disappointment surrounding most “metaverse” projects are so pervasive that when a video from 2017 of a Walmart VR shopping demo started trending again in January 2022, people immediately thought it was yet another…

Opinions expressed by Entrepreneur contributors are their own. In the words of Apple's CEO, Tim Cook, the Apple Vision Pro is "tomorrow's engineering, today." This headset, packed to the brim with cutting-edge technology, is…

The platform and app were created by a local company called Megaverse, which worked closely with Niantic, the San Francisco company behind Pokémon Go. The virtual artworks were created by two other local firms: Universal Everything and …

A near empty parking lot in front of a Best Buy store in Montebello, California on April 15, 2020 as the electronics nationwide chain store remains closed to customers but open for pickups.Frederic J. Brown | AFP | Getty ImagesAs…