71 Best Target Black Friday Deals (2023): Smart Home and Toys
Target Black Friday deals started at the beginning of the month. Thankfully, the retailer is offering a holiday price match guarantee from October 22 to December 24, so if something gets even cheaper at any point, you can make it right. Keep your receipts! These specific deals are still going strong through Cyber Monday.
We test products year-round and handpicked these deals. The discount amounts we show are based on actual street prices at retailers in the past few months. Products that are sold out or no longer discounted as of publishing will be crossed out. We’ll update this guide periodically.
Top Deals
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We’re not sure if smart displays will be around forever, but if you want one, Google makes some of the best. This second-gen Nest Hub (7/10, WIRED Recommends) doesn’t have a camera, so you have some privacy peace of mind. It’s compact with a 7-inch screen, which makes it ideal for your bedside table. It has sleep-sensing tech to track your sleep quality.
If you want something bigger with a camera, the Google Nest Hub Max (8/10, WIRED Recommends) is our favorite smart display. Its 10-inch display works well in the kitchen but may be too big for a bedroom. It also doubles beautifully as a digital photo frame if you’re a Google Photos user.
The Echo Show 8 is good if you prefer Amazon Alexa over Google Assistant and want to video chat. It was $10 less in October, so it may get cheaper again during actual Black Friday and Cyber Monday. The 8-inch screen is perfectly sized, and is big enough to read recipes and maybe even have a movie playing as you cook, but it doesn’t take up precious counter real estate.
If you want something larger in the Alexa family, the Echo Show 10 swivels around on its unique base. It keeps you in frame while on a video call or keeps your recipe in view as you move around the kitchen. As is true for all Amazon devices, this gadget is best if you frequently use other Amazon products and services.
Amazon’s cute Echo Pop (7/10, WIRED Review) is affordable, comes in fun colors, and is tiny compared to the fully round speakers Amazon usually produces. It sounds good too, but not as good as some of the other Echos.
This owl or dragon-colored, Alexa-powered, smart speaker is our favorite speaker for kids, and it opens up a world of music, audiobooks, and kid-friendly content. You get a year of Amazon Kids+ (usually $3 per month), it’s easy to configure via the parent dashboard, and it can serve as a regular Bluetooth speaker. Just bear in mind that it is internet-connected and has a microphone. Older kids will likely prefer the Amazon Echo (8/10, WIRED recommends), also on sale for $55 ($45 off).
The Fire HD 10 is still our favorite Fire tablet. This version has the fastest processor to date—it’s marginally snappier than you’d find in previous iterations, but hey, an improvement is an improvement. With the biggest screen of the bunch, there’s more room to consume all the Amazon content your heart could want. You can shell out more cash for the new Keyboard Case bundle, a tablet without advertisements on the lock screen, or both.
The Fire HD 8 is our favorite Fire tablet for kids. It’s the same tablet as the “normal” Fire HD 8, but comes with a rugged case, a year of Amazon Kids+, and a two-year worry-free guarantee. If your kid chucks it down the stairs or flings their tablet out the window because Bluey stopped playing, Amazon will replace the tablet for free. The Pro model has a slimmer case, as it’s aimed at older kids. The larger Fire HD 10 Pro is also good for older kids.
The Fire HD 8 (6/10, WIRED Review) is solid for under $100 and this price is within $5 of the lowest price we’ve tracked for it. However, unless you want a small tablet or need to spend as little as possible, it may be worth the $20 extra for the HD 10 above. The 8’s screen isn’t as good and it’s a bit slower.
There are digital frames that we like more, but Skylight frames still look good. You can use the app or set up a custom email that people can send photos to, and you’ll find a stand or wall mount in the box. We don’t love wall-mounting frames, because you still have a wire hanging down, but it’s an option if you have a good way to hide it.
The ninth-generation iPad (8/10, WIRED Recommends) is the best iPad for most people, even over the newer model. It’s…
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