Kindle Scribe, Halo Rise, new Echos announced

Amazon announced a new feature for Echo Show devices, called “Shop the look.”

For example, users can say “show me that shirt,” when they see an image on their screen, and the device will serve up similar products, drawing in part from Amazon’s product catalog.

The feature shows that Amazon remains intent on making voice shopping more pervasive.

— Annie Palmer

Amazon just announced four new Echo products: the Echo Dot, the Echo Dot with Clock, the Echo Dot Kids, the Echo Studio and the Echo Auto. 

The Echo Dot and Echo Dot with Clock deliver up to two times the bass of the previous generation, according to Amazon. It also has a new temperature sensor, so it can do things like automatically turning on your smart fan when it gets too warm inside. Both devices also have new gesture controls and a new display. The coolest new feature is probably a built-in Eero, which turns your device into a WiFi extender to improve network coverage in your home. Eero built-in will also roll out to older 4th generation Echo Dots and Echo Dots with Clock in the next few months. 

The new Echo Dot Kids now comes in owl and dragon designs. The device comes with a one-year subscription to Amazon Kids+, offering kid content including books, games, videos, songs and more. 

The company also rolled out a new high-end Echo Studio. Sound quality is even better with new spatial audio processing technology and frequency range extension, according to Amazon. 

Last, but not least is the new Echo Auto, which has a new design and flexible mounting options. You can use Alexa to listen to music, make calls and get hands-free roadside assistance. 

The Dot is priced at $49.99, the Dot with Clock and Echo Dot Kids are both $59.99, the Echo Studio costs $199.99 and the Echo Auto is priced at $54.99. Preorders start today and devices will begin shipping next month.

–Sofia Pitt

Amazon just unveiled a $139.99 no-contact sleep tracker called the Halo Rise.

The company says the device has environmental sensing with a smart alarm and wake up light as well as machine learning and sensor tech to accurately detect sleep patterns. 

The device comes with six months of Halo membership and will ship later this year. 

The Halo Rise works with Alexa. It doesn’t require users to press a button or charge a battery and it helps determine all of your sleep phases, from REM, to light and deep sleep and provides users with a sleep score.

–Sofia Pitt

Amazon just announced a new Kindle Scribe, the first Kindle that you can write on.

It has a 10.2-inch display with a pen that allows you to take notes, make to-do lists, and write directly on the pages of the book you’re reading.

You can use Scribe to mark up PDFs and other documents. It can last weeks and weeks without a charge.

Preorders start today and will ship in time for the holidays. Scribe is priced at $339.99.

David Limp senior Vice President of devices at Amazon starts the presenting on Kindle.

–Sofia Pitt

One question that’s likely to be on many people’s minds during the event: Will Amazon mention Roomba-maker iRobot?

Amazon made the surprising announcement in August that it plans to acquire iRobot for roughly $1.7 billion, delivering a shot in the arm to its hardware and robotics businesses. iRobot is best known for its robotic vacuum Roomba, and robot mops.

Amazon launched its own consumer robot, Astro, at last year’s hardware event. Astro is equipped with Amazon’s Alexa digital assistant and can follow users around the home. But it’s only available by invitation, and it will have a steep $1,450 price when released.

— Annie Palmer

Unlike Apple, which makes money off of sales of its flagship iPhone and other products, Amazon’s hardware business doesn’t generate much profit, and it doesn’t account for a significant portion of the company’s revenue.

Instead, Amazon launches devices at extremely cheap prices with the goal of promoting its other products and services. It hopes that for every $99 Fire tablet it sells, for example, users will purchase movies, audiobook subscriptions and other items, which tend to have higher margins.

Amazon founder Jeff Bezos has previously admitted that the retail giant doesn’t expect to make a profit on its devices.

Even if it’s not a lucrative business, Amazon’s growing array of Echo smart speakers, Ring doorbells and…